An estimated 1.8 billion people are expected to use digital assistants by 2021, vastly altering how your customers learn about, experience, and purchase your products. On Wednesday, April 10, we hosted the Age of Digital Assistants event at Spark East. Our panelists included: Mike Lorenc, Head of Industry Live Events and Sports, Google Ansgar Strother,Continue reading “The Age Of Digital Assistants Event”
Category Archives: CDE Hosted Events
Digital Influencer Marketing
Peer influence is one of the best ways to persuade customers to opt for your products and solutions. On Tuesday, March 26, we hosted the Digital Influencer Marketing event at Spark East. Our panelists included: Jeff DeHaven, President and CEO of Digital Mitten Bria Larine, hair and beauty social media influencer Jamie Gray, Marketing CommunicationsContinue reading “Digital Influencer Marketing”
EMU Google Tour 2019 Recap
If you are a student or recent grad, apply for our paid Summer Clinic Internship program! APPLY HERE. Last Friday we hosted an EMU Tour at the Ann Arbor Google Office. We had about 60 students attend. Our hosts included three EMU alumni, Eric Wortman, Angelina Miller and Ehab Shalabi. Each of them discussed what theyContinue reading “EMU Google Tour 2019 Recap”
CDE Winter 2019 Hosted Events Coming Up
CDE is proud to continue with hosting events on digital marketing and technology The Digital Influencer Marketing event is now Sold Out! If you were one of the 60 + to reserve your spot at this event, here is what to expect! On Tuesday, March 26, from 4:00 – 5:00 PM, we will dive intoContinue reading “CDE Winter 2019 Hosted Events Coming Up”
Google Tour March 8, 2019
Get ready for March 8 Google Tour hosted by CDE! All spots filled within the first day of registration! If you are one of the students who has signed up to join the Google Tour, we hope you are excited for this great opportunity. We are looking forward to connecting you with EMU alums workingContinue reading “Google Tour March 8, 2019”
Winter 2019 Events
We are proud to present the Center for Digital Engagement winter 2019 events. March 8th, CDE is hosting a Google Ann Arbor Tour for EMU students. March 12th, Kicking off the CDE Summer Clinic Internship program. Presentations from the founders of True Job and TechStak, past Clinic interns, and CDE Director Bud Gibson. March 26th,Continue reading “Winter 2019 Events”
The Digital Marketing Workshop: Steve Lowisz
November 16, 2018, Center for Digital Engagement hosted The Digital Marketing Workshop. Steve Lowisz speaks with a balance of energy and motivation. As the lunch keynote speaker at the 2018 Digital Marketing Workshop, he demonstrated just that. Steve is the founder and CEO of Qualigence International. Qualigence is a talent research and recruitment firm. They offerContinue reading “The Digital Marketing Workshop: Steve Lowisz”
Digital Marketing Workshop: Knowing Your Customer
November 16, 2018, Center for Digital Engagement hosted The Digital Marketing Workshop. Kim Brown, senior marketing manager of Duo Security, led the panel for Knowing Your Customer at The Digital Marketing Workshop. Kim is a graduate of EMU and currently serves on the board of EMU’s Center for Digital Engagement. She helps assist and mentorContinue reading “Digital Marketing Workshop: Knowing Your Customer”
Digital Marketing Workshop: Ron Fournier
November 16, 2018, Center for Digital Engagement hosted The Digital Marketing Workshop. Ron Fournier is a storyteller. As the breakfast keynote speaker at the 2018 Digital Marketing Workshop, he some of those stories. Ron worked at The Associated Press for 17 years covering The White House as a political writer. Now, Ron is an editorContinue reading “Digital Marketing Workshop: Ron Fournier”
The Digital Marketing Workshop: Student Session
Left to right; Nicholas Woods, Joseph Challender, Adam Panek, Madeline Reinbolt, Mark Rosiek, Alondra Ramos-Herrera, Gabrielle Miller, Bryanna Gardner, Molly Boychuk, Zvezda Deuling, Samantha Blovits, Nathan R Baines, Toria Beckum, and Steven Zarbo. November 16, 2018, Center for Digital Engagement hosted The Digital Marketing Workshop. During the coffee break between panels, this year’s past summer internsContinue reading “The Digital Marketing Workshop: Student Session”
The Digital Marketing Workshop 2018 Recap
November 16, 2018 Center for Digital Engagement hosted The Digital Marketing Workshop. The sold out workshop featured two keynote speakers, four moderators, fourteen panelists, and fourteen CDE student summer clinic interns from 2018. At 7:30 AM, a line of attendees waited to receive their welcome package and name tag. Networking and breakfast began. Starting off theContinue reading “The Digital Marketing Workshop 2018 Recap”
Full Stack Customer Experience
October 26, 2018 Center for Digital Engagement hosted Full Stack Customer Experience at Ann Arbor Spark. Featured company, Ripple Science discussed challenges and growth of customer experience. Kim Brown, Senior Marketing Manager at Duo Security, led the discussion with Peter Falzon (CEO of Ripple Science), Zvezda Duling (communications marketing manager for Ripple Science and CDEContinue reading “Full Stack Customer Experience”
Accelerating the Sales Funnel
To hear more stories like this and interact with companies such as Zingerman’s, Duo Security, Pinterest, Domino’s, Google, and more please join us, Friday, November 16, for The Digital Marketing Workshop! Register by October 31 with the code Early for a $10 discount. September 28th was Accelerating the Sales Funnel, hosted by Center for Digital Engagement. Featured company, Genomenon, discussed the challenges ofContinue reading “Accelerating the Sales Funnel”
Upcoming Digital Marketing Events
Join us for our Fall 2017 Digital Marketing Summits where we share the unique insights we gained from our summer clinic with companies in Ann Arbor SPARK’s high tech incubator. In our Fall centerpiece, The Digital Marketing Workshop, we gather more than 20 subject experts to provide actionable insights on digital marketing. Find us at:Continue reading “Upcoming Digital Marketing Events”
Final Session of Spring Breakfast Series- “The New Face of Sports Marketing”
Baseball season is back, and to wrap up our Spring Breakfast Series, we would like you to join us for our final session, “The New Face of Sports Marketing.” This session will take place this Friday May 5th from 8:00AM to 10:00AM at the EMU Student Center. Register at this link! The New Face ofContinue reading “Final Session of Spring Breakfast Series- “The New Face of Sports Marketing””
Second Session of Spring Breakfast Series- “The New Face of Branding”
Happy Spring! April has quickly approached, and it’s time for our second session of EMU’s Center for Digital Engagement Spring Breakfast Series, “The New Face of Branding.” This session will take place on Friday April 7th from 8:00 AM to 10:00 AM at the EMU Student Center. Sign up today! (Registration link). The New FaceContinue reading “Second Session of Spring Breakfast Series- “The New Face of Branding””
The Ann Arbor SPARK and CDE Digital Summer Clinic Internship Is Back for 2017!
Due to high demand, The Center for Digital Engagement and Ann Arbor SPARK will be working in conjunction for Year 3 of the Digital Summer Clinic Internship Program! This program offers up to 20 part-time, paid digital clinic intern positions for EMU and other local area students. Students from a variety of majors, CIS, Marketing,Continue reading “The Ann Arbor SPARK and CDE Digital Summer Clinic Internship Is Back for 2017!”
First Session of Spring Breakfast Series- “The New Face of Sales”
Spring has (almost) sprung, which means it’s time for our first session of EMU’s Center for Digital Engagement Spring Breakfast Series, “The New Face of Sales.” This session will take place on Friday March 3rd from 8:00 AM – 10:00 AM at the EMU Student Center. Make sure to sign-up! (Registration link). The New Face of Sales willContinue reading “First Session of Spring Breakfast Series- “The New Face of Sales””
Spring Breakfast Series
The Spring season is quickly approaching, and it is a time to rejuvenate. Are you looking to add a “new face” to your marketing skill-set? It wouldn’t be a bad idea! Please join us in our new, uplifting Spring Breakfast Series brought to you by EMU’s Center for Digital Engagement. Digital Marketing is an ever-changing industry,Continue reading “Spring Breakfast Series”
Please join us for Skye Durrant, CEO and Co-Founder, LawnGuru, Sponsor: Duo
Please join us for the final session of our Fall summit series with Skye Durrant, co-founder of LawnGuru, The Uber of Lawn Care Services, at SPARK Central, 330 East Liberty, December 9 at 9 AM (registration link). As Skye phrases it, “We turned a tiny lawn care company into a multimillion dollar business.” The secretContinue reading “Please join us for Skye Durrant, CEO and Co-Founder, LawnGuru, Sponsor: Duo”
Please join us for AdAdapted and Backyard Brains, sponsor: Duo
Please join us for the second session of our Fall summit series with Molly McFarland, co-founder of AdAdapted, and Greg Gage, co-founder of Backyard Brains, (registration link) at SPARK Central, 330 East Liberty, October 28 at 9 AM. AdAdapted and Backyard Brains, though quite different, face a similar issue, optimizing their web presence to increase leads and sales.Continue reading “Please join us for AdAdapted and Backyard Brains, sponsor: Duo”
Two Critical Electives for Marketing Students in Today’s Job Market
The Center for Digital Engagement invites you to take one or both of EMU’s digital marketing electives in Winter 2017. Students who have taken these courses have had tremendous success in the Metro Detroit job market, earning starting salaries in the 40s, 50s, and even 70s depending on their prior experience. Detroit is experiencing aContinue reading “Two Critical Electives for Marketing Students in Today’s Job Market”
The Digital Marketing Workshop, Friday, November 11
The EMU Center for Digital Engagement is excited to invite you to the sixth annual Digital Marketing Workshop to be held Friday, November 11, from 8 AM to 2 PM (with registration opening at 7:30 AM). Please be our guest at the early bird registration rate of just $28 (valid through October 31 with discount code Early, $40 without code). ThisContinue reading “The Digital Marketing Workshop, Friday, November 11”
Selling Your Brand by Example, 9/23, SPARK Central
Please join us for the kickoff of our Fall summit series with Bob Chunn from ContentOro (registration link) at SPARK Central, 330 East Liberty, September 23 at 9 AM. Over the past year, ContentOro has gone from seed investment to developing a substantial international client base. In recognition of this success, ContentOro won Michigan’s SmallContinue reading “Selling Your Brand by Example, 9/23, SPARK Central”
Fall Digital Marketing Summits
We are excited to announce a new chapter in our event programming, the Digital Marketing Summit series. Material for the summits comes from the Center for Digital Engagement’s digital marketing clinic, operated in conjunction with Ann Arbor SPARK’s high tech incubator. We are targeting these summits at marketers looking for digital solutions at the cuttingContinue reading “Fall Digital Marketing Summits”
Students: Here Are 3 Reasons To Attend Digital Summit Detroit [Plus, Win Free Tickets!]
For the first time ever, Digital Summit is coming to Detroit. See how you can win free tickets to attend, compliments of the Michigan Film Office. But first, why do I attend conferences? #1. Professional Development Digital marketing trends and best practices are constantly changing. It’s important now more than ever to stay abreast ofContinue reading “Students: Here Are 3 Reasons To Attend Digital Summit Detroit [Plus, Win Free Tickets!]”
Please Join Us for Breakfast with the Blue Cross, the Detroit Tigers, and Chevy
We are excited to reveal the full line-up of speakers for our first season of breakfasts. This first season will run from March through June. Our goal for the breakfast series is to bring you actionable insights from the best in digital. As we hope you’ll see from the following list, we’ve put together a line up forContinue reading “Please Join Us for Breakfast with the Blue Cross, the Detroit Tigers, and Chevy”
Tweets that pay back $17 Million? Chad Wiebesick tells you how, Friday, March 6
The Center for Digital Engagement is excited to launch our monthly Friday morning breakfast series, Friday March 6, with Chad Wiebesick, Director of Social Media and Interactive Marketing for Pure Michigan. Chad will be telling the story of “How one tweet generated $17 million in PR buzz for Pure Michigan”. The Pure Michigan campaign routinely ranksContinue reading “Tweets that pay back $17 Million? Chad Wiebesick tells you how, Friday, March 6”