The EMU Center for Digital Engagement is excited to invite you to the sixth annual Digital Marketing Workshop to be held Friday, November 11, from 8 AM to 2 PM (with registration opening at 7:30 AM). Please be our guest at the early bird registration rate of just $28 (valid through October 31 with discount code Early, $40 without code).
This year, we’re honored to have Douglas Mott, CEO of RepairClinic.com as our opening keynote. Using a Digital First strategy, Repair Clinic has grown to $80 million in sales, with over 97% coming from the web. The key to RepairClinic.com’s strategy: Using YouTube hosted how-to videos to draw in home repair wannabes and turn them into dedicated, returning customers. RepairClinic.com’s strategy is well suited to many Michigan companies, and we’re extremely happy that Douglas has agreed to share it first hand with our audience.
All sessions are designed with the beginning to intermediate practitioner in mind. You can see the program here and almost complete list of speaker bios here. In our six years of doing the now rebranded Digital Marketing Workshop, we believe this is our best program yet, and we are excited to invite you to come to this year’s event.