The Age Of Digital Assistants Event

An estimated 1.8 billion people are expected to use digital assistants by 2021, vastly altering how your customers learn about, experience, and purchase your products. On Wednesday, April 10, we hosted the Age of Digital Assistants event at Spark East. Our panelists included: Mike Lorenc, Head of Industry Live Events and Sports, Google Ansgar Strother,Continue reading “The Age Of Digital Assistants Event”

EMU Google Tour 2019 Recap

If you are a student or recent grad, apply for our paid Summer Clinic Internship program! APPLY HERE. Last Friday we hosted an EMU Tour at the Ann Arbor Google Office. We had about 60 students attend. Our hosts included three EMU alumni, Eric Wortman, Angelina Miller and Ehab Shalabi. Each of them discussed what theyContinue reading “EMU Google Tour 2019 Recap”

CDE Winter 2019 Hosted Events Coming Up

CDE is proud to continue with hosting events on digital marketing and technology  The Digital Influencer Marketing event is now Sold Out! If you were one of the 60 + to reserve your spot at this event, here is what to expect! On Tuesday, March 26, from 4:00 – 5:00 PM, we will dive intoContinue reading “CDE Winter 2019 Hosted Events Coming Up”

Google Tour March 8, 2019

Get ready for March 8 Google Tour hosted by CDE!  All spots filled within the first day of registration!  If you are one of the students who has signed up to join the Google Tour, we hope you are excited for this great opportunity. We are looking forward to connecting you with EMU alums workingContinue reading “Google Tour March 8, 2019”

Digital Marketing: The Role of Paid Media

Today‚Äôs world of digital marketing is made up of dozens of specialized niches. Content creation, social media, publicity, partnerships, SEO and one of the largest components: paid media. Paid media contains everything from pay per click ad campaigns to sponsored Tweets. This new and ever changing piece of the digital marketing pie can be overwhelming.Continue reading “Digital Marketing: The Role of Paid Media”

Finding A Career in Digital Marketing: Insights from Digital Marketing Professionals

The Center for Digital Engagement hosted yet another amazing panel discussion for the current interns this summer that was focused on finding a career in digital marketing. Digital marketing has become a highly diverse field that is changing the way companies do business. Companies must learn to tailor their strategies in order to reach theirContinue reading “Finding A Career in Digital Marketing: Insights from Digital Marketing Professionals”

Alex Merz, Rising Googler and Entrepreneur

Alex Merz is a strategy and operations manager at Google in Ann Arbor. He is also the owner and partner of three innovative cafes and breweries in Ypsilanti. He will be the session moderator for the “New Face of Retail” panel at the Digital Marketing Workshop on November 17. Merz graduated from EMU in 2007 withContinue reading “Alex Merz, Rising Googler and Entrepreneur”

Final Session of Spring Breakfast Series- “The New Face of Sports Marketing”

Baseball season is back, and to wrap up our Spring Breakfast Series, we would like you to join us for our final session, “The New Face of Sports Marketing.” This session will take place this Friday May 5th from 8:00AM to 10:00AM at the EMU Student Center. Register at this link! The New Face ofContinue reading “Final Session of Spring Breakfast Series- “The New Face of Sports Marketing””

First Session of Spring Breakfast Series- “The New Face of Sales”

Spring has (almost) sprung, which means it’s time for our first session of EMU’s Center for Digital Engagement Spring Breakfast Series, “The New Face of Sales.” This session will take place on Friday March 3rd from 8:00 AM – 10:00 AM at the EMU Student Center. Make sure to sign-up! (Registration link). The New Face of Sales willContinue reading “First Session of Spring Breakfast Series- “The New Face of Sales””